Recently, D Magazine’s popular “DCEO” publication reached out to Managing Member John Palter for insight on the recent legal battle between ZeniMax and Oculus over ownership and marketing of the intellectual property behind Oculus’ popular “Oculus Rift” virtual reality headset. John offered his strategic advice for 21st century businesses, especially in technology fields, urging them to operate with the end in mind, whether that’s a sale or some other exit strategy:
“As the Dallas economy is becoming more driven by technology—and that’s either with patents, trade secrets, or copyrights—that becomes the real assets of these companies,” he says. “It is the driving force … these companies create.” This step becomes particularly important when companies seek a sale or exit of the business.
Read the full article here.